Contractor Growth Case Studies

Real Results. Real Contractors. Real Growth.

At Contractor Growth, we partner with home service businesses to deliver measurable results through SEO, Facebook Advertising, and Instagram Advertising. Our proven strategies turn clicks into qualified leads — and leads into revenue. Below are real client success stories showing how our data-driven marketing transforms contractor businesses.

 

Case Study: Self Solar – From New Brand to Market Disrupter

Self Solar came to us as a new solar company looking to establish its brand and generate homeowner leads quickly. With clunky lead generation systems that were in desperate need of optimization, we got right to work.

Before ContractorGrowth:

  • Complicated Booking Process
  • 15 appointments per month
  • Manual Follow-up
  • $3000+ Cost Per Acquisition

Our Strategy:

  • Built a high-converting self-optimizing campaign on Facebook and Instagram to attract leads for under $7/lead

  • Installed our Contractor Growth Engine to let our AI Bots qualify leads, follow up, and schedule solar assessments with qualified homeowners

  • Met with the Self Solar leadership team 2x a month to improve and optimize campaigns and sales tactics.

Results in 6 Months:

  • 700+ Booked appointments in 6 months
  • Dropped CPL to below $7 (industry avg = $30)
  • 0 manual followup required
  • Lowered CPA to $1700

Case Study: Wrona Construction – Scaling Consistent Growth

Wrona Construction, a home remodeling and construction company, wanted to generate more consistent leads instead of relying on referrals alone.

Before ContractorGrowth:

  • Stuck under $500k for 6 years
  • Lead generation was word of mouth only
  • Lead management consisted of memory and Google Sheets

Our Strategy:

  • Implement Contractor Growth Engine System
  • Implement local SEO + review campaign to jumpstart organic lead flow
  • Establish SOPs for pipeline management
  • AI Agents immediately followup with leads and schedule phone consultations
  • Monthly accountability and training to improve weekly lead communication practices

Results:

  • After working together 6 months, finished 2024 at $675k (improvement of $250k over 2023)
  • Established predictable growth systems for scaling above $1M in annual revenue.
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