Get More 5-Star Reviews with This Contractor System

May 20, 2025

Get More 5-Star Reviews with This Contractor System As a contractor or home service professional, you already know how powerful Google reviews can be. They impact your reputation, your search visibility, and ultimately your ability to land new projects. In this post, we’re breaking down the ultimate automated review request system designed specifically for contractors—and […]

Get More 5-Star Reviews with This Contractor System

As a contractor or home service professional, you already know how powerful Google reviews can be. They impact your reputation, your search visibility, and ultimately your ability to land new projects. In this post, we’re breaking down the ultimate automated review request system designed specifically for contractors—and fully aligned with Google’s policies.

This system is powered by the Contractor Growth Engine and helps you generate more 4 and 5-star reviews, handle unhappy clients proactively, and build long-term relationships through automated but personalized communication.

Watch the Full Walkthrough

Why This Review System Works

Most contractors struggle with getting consistent reviews. They send one request—maybe two—and that’s it. But this workflow has multiple follow-ups, escalation levels, and built-in best practices that comply with Google’s new strict policies on review gating.

  • Automated follow-up sequences
  • Real-time feedback tracking
  • Compliance with Google’s terms of service
  • Team notifications for low reviews before they go public

The Review Request System Breakdown

Step 1: Completion Stage Triggers Internal Alert

When a project reaches the “Completed” stage in your pipeline, it automatically sends a message to the project manager (or the owner if it’s a one-person crew). This text asks: “Should the review request system be activated?” Just tap Yes or No.

Step 2: Manual Judgment Call

Not every client is review-ready. If they were problematic, skip the review request. But if they were satisfied, tapping “Yes” activates the entire sequence of automation to collect their feedback and possibly a fantastic review.

Step 3: Initial Feedback Ask

The system waits until business hours before sending the client this message:

“Hey [First Name], this is [Your Name] with [Your Business]. Just wanted to see how your experience with us was. How would you rate us 1–5?”

Step 4: Follow-Up If Needed

If the client doesn’t respond, the system waits one day and sends up to two additional reminders. After three attempts, it moves forward based on their reply.

Smart Segmentation Based on Ratings

Responses are categorized into two groups:

  • Low Feedback (1–3 stars): Tagged and routed for service recovery.
  • High Feedback (4–5 stars): Encouraged to leave a Google review.

If They Respond with Low Feedback

This triggers:

  • A message offering to make things right.
  • Suggestions: discounts, free service, or remedy a project detail.
  • An internal alert to the project manager so they can jump in.

Acting before a review goes public is your best defense against negative SEO hits.

If They Respond with High Feedback

They receive an SMS asking them to leave a Google review using a trackable link. If they don’t click it within 3 days, one final reminder goes out:

“Looks like your review didn’t go through. Sharing 1 minute of feedback goes a long way. Here’s the link: [Review Link]”

Capturing and Leveraging the Review

When the review is left, the system tags it accordingly:

  • Positive Review: Sends a thank-you SMS and triggers a referral incentive like a $100 Home Depot card if they refer a new client.
  • Negative Review: Sends a constructive follow-up offering assistance and flags the team internally to address it.

Track whether the client actually left the review and segment future campaigns based on who gave which type of feedback.

Compliance That Keeps You Safe

Google has cracked down on review gating—tricking users into only leaving public reviews if their feedback is good. Our system always gives all users the chance to publicly review, no matter the rating. This keeps your Google Business profile in good standing and avoids penalties that harm SEO.

Why Manual Follow-Ups Fail

Even with the best intent, contracting teams forget to send multiple texts. This system removes that friction and does the work for you. It ensures the right message goes out at the right time to the right client—and notifies your team when human intervention is needed.

Action Steps to Set Up This System

  • Use a tool like Contractor Growth Engine that includes this system
  • Customize your messaging to your brand and tone
  • Make sure your Google Business Profile’s review link is ready
  • Train your team to select Yes or No consciously

Turn Happy Clients into Growth

This workflow doesn’t just help with individual reviews—it also builds a powerful client database segmented by feedback type. That opens the door to future referral programs, promotional offers, and re-engagement of happy customers who already trust your work.

Frequently Asked Questions

How is this different from other review tools?

Our process avoids review gating and complies 100% with Google’s TOS while offering automated follow-ups and intelligent segmentation.

Do I need to be tech-savvy to use Contractor Growth Engine?

No, the system is handled via a simple yes/no text. We manage the automation behind the scenes so you can focus on your craft.

Can I do this manually?

Yes, but most contractors won’t realistically follow up three times or segment feedback. This system automates what you’d want to do anyway.

Start Getting More Reviews Today

If you’re a contractor ready to finally get consistent, real feedback and unlock more referrals, then this system is a game-changer. Let us automate follow-ups, protect your reputation, and drive more visibility online—all while saving you time.

📞 Want a demo? Reach out and we’ll set up a private session to walk you through the full Contractor Growth Engine system.

Schedule a Growth Consultation

During the Growth Consultation we will:

  • Review your marketing and business goals
  • Audit your current marketing systems and website to identify opportunities
  • Discuss a plan to accelerate progress toward your goals
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